branding

Concave Sports is the maker of the premium and innovate Concave line of football shoes. The launch of the inaugural Concave shoe in the United Kingdom and Australia was met with resounding success. Armed with a modern, san serif logo, the enlisted the expertise of Graymatter to deepen the brand image through the development of their business stationery - business cards and letterhead. The ultra-slim business cards were printed using a matte black finish with a spot varnish for a premium presentation.